World Design Capital: Cape Town 2014...
World Design Capital: Cape Town 2014 Chief Marketing and Communications Officer (CCO) Job Description Job title: Chief Communications Officer (CCO) Department: Communications Department Reports to: Chief Executive Officer Purpose of the Job This role is responsible for handling all content and communication initiatives for the World Design Capital Cape Town 2014 event in order to develop a better understanding of the organisation, programme, initiatives, stake-holders, benefits and opportunities attached to the event among the public, the design community, the economic role-players, as well as interest groups in the Western Cape, nationally as well as internationally. The World Design Capital: Cape Town 2014 is an exciting international initiative that could bring attention, development opportunities and awareness of design to the local, national, African and international community. Cape Town Design is an independent, non-profit, public-private institution that focuses on collaboration among all stake holders, in close cooperation with the City of Cape Town, to host a yearlong campaign which will consist of signatory and associated events throughout 2014. This initiative could create many opportunities for advocacy and awareness raising of the impact and benefits of design in order to solve problems, economic development, social interaction, as well as promote beauty and community building through design. The yearlong initiative should also strive to put Cape Town on the world map of design destinations and should establish Cape Town as a design hub and influential design force in Africa. Work will range across government, business, civil society, knowledge-based institutions and local economic partnerships, and particularly the design community of the Western Cape and beyond. The incumbent will employ all channels available to develop a cohesive strategy for all communication and messaging, and communicate and promote events and roles - from hard copy media, the web and social media, branding and marketing, sensitization, public information, to hands-on day-to-day liaison with all partners, audiences and communities that will be touched by the hosting of the event. Contacts List strategic relationship/s (organisation & person) Internal or external Reason for contact (why) Time spent - Daily (D), Weekly (W), Regular Monthly (M), Intermit but intense (I) CEO Internal To manage the entire communications and public information efforts for the WDC 2014 in a cohesive manner in line with the overall strategy and implementation plan for the project. D City of Cape Town’s relevant Directories External To ensure that all communications for the WDC 2014 reflects the values and are in line with the City’s policies and overall communication strategy and promoting the vision for the city and its surrounding areas as a whole. W The two second level Board Signatories to the project. External To ensure that all spending on marketing and communications and all contracted services for this purpose are used efficiently and effectively and with the utmost level of integrity. W All independent contractors External To liaise with and employ independent media and communications experts throughout the entire media campaign in order to stage events and to target stake holders and audiences better and more effectively using the latest means and technologies. As required All media stake holders External Liaise on a regular basis with the media in order to ensure that a coherent message reaches the maximum audience to promote and further the objectives of the WDC 2014 project. As required The Public External To reach the widest possible audience nationally and internationally, via all kinds of media including social media, to promote and further the WDC 2014 goals in accordance with the strategy and objectives of the project. To create awareness among the public as a while of the impact of design. To promote local design and design initiatives nationally and internationally. As required Essential duties and responsibilities: · Building and managing relationships with the media both to promote the WDC 2014 project’s aims and objectives as well as to source comment design developments and initiatives in the region and throughout Africa; · Compiling press releases, editorial opinion pieces, web copy, presentations, newsletters and other documents; · Reporting back to management and stakeholders; · Attend and facilitate a wide range of public engagements; · Maintain, through the assistance of resource providers, the website and official web-presence effectively throughout the preparation and implementation phases of the project; · Contributing towards the WDC 2014’s social media presence; · Overseeing the project’s library of resource materials and knowledge-sharing programme; · Managing the WDC 2014 stakeholder database; · Coordinating and planning events, through the use of event service providers, as well as the communications, promotional and media aspects of events, associated with the WDC 2014; · Being aware of communication trends to ensure that the WDC 2014’s communication strategy is dynamic and will best articulate the evolving needs and development of events as well as further specific design messaging around the entire project; · Assisting the WDC 2014 executive team and project coordinators to enable effective networking and the building of relationships between Cape Town Design and its stakeholders, partners and service providers. Competencies [...]
Imagine a city in which every person is actively part of creating the best possible city. Citizens together contribute to how they dream their city to be. Imagine connection amongst neighbors, tables on the street, workshops on random street-corners, pop-up events, street art, performance, food being shared. A street festival, but in the entire city of Cape Town! 100in1Day is a citizen-driven festival of doing, that invites and inspires the inhabitants of Cape Town to gather on Saturday, the 25th of May and together create and realize the dreams they have for their city – culminating in at least 100 urban initiatives, improving the quality of life in Cape Town. 100 In 1 Day is about connecting people around their dreams for our community, city and society, and then playfully manifesting them together. The concept is simple: 100 urban interventions in one day. A civil action day where people take ownership of their city and create a better place to live. 100 In 1 day ignites individuals to contribute to something bigger than themselves, on their own premises, based on their skills and aspirations. Providing frames and spinning connections, 100in1day encourages citizens and various stakeholders in the city to act together and aims to enable the city to develop itself. What is an intervention? An intervention is a gift to your city! It’s an occurrence that maximizes the potential of a city and its citizens. Interventions are based upon a dream in your neighborhood that you want to see come true. Examples of interventions can be… - a free soup day with all the neighbors to increase connection and safety - art, music, and drama workshops - jamming with each other - going from house to house and offering help in whatever needs to be done - yoga and meditation sessions in gang-ridden areas - planting vegetable gardens in the city! - mass-bycicycle rides… Why are we doing this? The infrastructure of the City of Cape Town was developed during the years of apartheid – and in some sense still is an expression of keeping people apart – our settlements are divided by highways and train rails and accessibility is a big question. There is little opportunity for people with different cultural backgrounds to interact on a daily informal basis. We want reclaim our common spaces. To together move our city forward we need more connection amongst each other. What better way is there to connect than over shared dreams and actions? Let’s unleash the untapped potential of Cape Town. There is much to learn from the initiatives and people of Cape Town who have been creating a new reality for the city and all its people for 20 years. Together, through our actions, we can help the city to develop itself even further! 100in1day ignites individuals to contribute to something bigger than themselves, on their own premises, based on their skills and aspirations. THE IMPACT A global movement of citizen driven change The idea of 100in1day is replicable in EVERY CITY IN THE WORLD! 100in1Day doesn’t just happen in Cape Town. It’s a global social movement for citizen driven change. The movement was born in 2012, in the vibrant city of Bogotá , Colombia. More than 250 dreams were manifested through urban interventions and more than 3000 people engaged in their implementation. Within 1 year it has spread to six other cities in Colombia (Cali, Pamplona, Pasto, Meddelín, Cordoba) , as well as San José in Costa Rica, El Salvador, Sweden, Denmark and now - South Africa. DO YOU WANNA GET INVOLVED? You can read more about the project and submit your own initiative in our website.www.100in1day.co.za And join our social media channels to be updated on what will happen in the 25th of may! www.facebook.com/100in1daycpt www.twitter.com/100in1daycpt Do you have a dream for your city? Come join us, let’s do it!
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